Dr Trenton J. Milner
Class @Collège: Communication
Dr Trenton J. Milner is a specialist in market strategies and is involved in market strategy, innovation management and finance both as a consultant and in academia. He studied Engineering and Accounting & Marketing at Monash University and received his doctorate in Behavioural Finance & Marketing Communications from the Royal Melbourne Institute of Technology. Dr Milner gained professional experience as an engineer in Australia and as an investment banker in London for Goldman Sachs, The Bank of New York and Deutsche Bank. Today he teaches at the Sydney Business School in Australia and is visiting professor for marketing at a business school in Finland. His research interests include consumer decision-making, marketing for financial services, the impact of latent needs, and entrepreneurship and innovation on general business strategy.